Install the plugin and cHomepage was revamped for users convenience, with clearer category labels and on-going sales banners. Homepage informs about the variety of bags based on style, use, and shows their nearest store. Prompting to find the information that resonates with the user, boosting the conversion rate.
Another major change was the font, the font use in JanSport’s website gives an impression old fashioned impression, much different than The North Face and The Herschel Supply & co.’s, giving a sleek and modern look. While re-designing, I tried to match that look, while maintaining the familiarity for the already exiting customer base, keeping the brand style same.onvert your designs to a responsive site.